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Fake Food News

Americans are more likely to learn about healthy food trends from social media than news…

  • April 14, 2019

Americans are more likely to learn about healthy food trends from social media than news sources, according to new research from consumer insights platform Suzy.

Suzy asked U.S. consumers where they are most likely to first hear about the latest in healthy food trends.

The results, powered by the platform’s on-demand network of more than one million consumers, may surprise you.

Regardless of their interest in health, all survey respondents are most likely to hear about the latest in healthy food trends from their friends, family or social media, as opposed to television, blogs, magazines or online news sources.

Suzy says healthy eaters are most likely to learn about the latest healthy food trends via the following:

  1. Facebook – 17 percent
  2. Instagram – 15 percent
  3. Friends or Family – 13 percent
  4. Blogs – 8 percent
  5. Television – 8 percent

Non-healthy eaters are most likely to learn about the latest healthy food trends via the following:

  1. Facebook – 20 percent
  2. Friends or Family – 19 percent
  3. Instagram – 10 percent
  4. Online News Sources – 10 percent
  5. Television – 10 percent

Given that so much that is passed around on social media is fake, are we heading into an age where our notions about healthy eating are compromised by extremists and trolls? Will eating topics become like (gulp), politics? Let’s hope not.